Entries about porfolio

Apr 28, 2008

Portfolio 101: Pick a Least Favorite

When I review a designer’s portfolio, I love to ask: “Which project is your least favorite?”

The answer I loathe to hear is: “Oh, they’re all my favorites and I love them all!”

That’s when my eyes roll.

The answer’s polite. It’s inoffensive. It’s safe. But it’s also the lamest response you can give. I know, […]

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